On October 23-24, 2021, the 2021 Teaching Annual Meeting and Marketing Discipline Development Forum of Marketing Research Association of China's Colleges and Universities hosted by the Chinese Marketing Association of Universities and organized by the Business School of Central University of Finance and Economics was held. The theme of this conference was Training of Marketing Talents in the Age of Big Data.

In addition to the keynote speech, teacher training, and marketing discipline development forum, this forum selected the 2021 Outstanding Teaching Achievement Award and Teaching Paper Award of Marketing Research Association of China Higher Education Institute through project applications, tripartite reviews, exhibition reports, and expert selection.

Two teaching papers written by Zhang Jingyun and Wang Yong, teachers of marketing department of the Business School, won the second prize and the excellence prize respectively.